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Mina Mankarious is the Founder & CEO of Olunix, helping AI startups with positioning, growth systems, and founder-led marketing from Toronto.

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Business

5 articles on business by Mina Mankarious.

  • MarketingConsultingBusiness

    What Nobody Tells You Before You Hire a Marketing Consultant

    A founder spent $40K on marketing consulting and had nothing to show for it. Here’s why the industry rewards diagnosis over delivery — and what to look for instead.

    Feb 23, 20267 min read
  • MarketingBusinessPersonal

    Good Content Doesn’t Win. Here’s Why That’s Our Fault.

    There’s a disconnect between quality content and the stuff that actually goes viral. Is it the algorithm? The platforms? Or something deeper that we’re all complicit in?

    Feb 19, 20268 min read
  • BusinessEntrepreneurshipMarketing

    Why I Don’t Sell Hard

    I’ve never cold-called a prospect, never sent a pushy follow-up, never promised the moon to close a deal. Here’s why — and what happens when you let the work do the talking instead.

    Feb 16, 20267 min read
  • EntrepreneurshipBusinessConsulting

    What I Learned Working With My First 10 Clients

    The real lessons from early client work that no business school teaches you. From pricing mistakes to learning when to say no.

    Feb 7, 20266 min read
  • EntrepreneurshipBrandingBusiness

    How We Rebranded From GrowByte to Olunix

    The real story behind our rebrand: why we did it, what we learned, and the practical steps of changing your company's identity without losing what matters.

    Feb 1, 20267 min read

Browse more topics: AI, Branding, Consulting, Engineering, Entrepreneurship, Faith, Marketing, Personal, Startups, Strategy, Toronto